Typography

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Typography is the manipulation of text on the page, and a font is a style of printing letters, numbers and characters. Designers achieve an interesting appearance by using fonts, spacing and special visual effects, such as drop shadows, that can add interest to the type.

Typographpy is one of the most important graphic elements in any design that includes letters or characters as well as images.CSS is the most effective method for manipulating text in web pages. The font tags that were used with html coding have become outdated, and now it is more common to define the fonts, leading, tracking, etc., using the properties inspector through CSS.

Below are answers to questions from EWD, p. 711.

What are the 10 standard fonts? Courier, Times New Roman, Corsiva, Georgia, Geneva, Helvetica, Ariel, Verdana, serif and sans serif.

What HTML tag allows you to control which fonts are seen by the viewer on your site? <font-face= "Verdana, Arial, Helvetica, sans serif"> </font>3.

Which two fonts were developed specifically for web use? Verdana and Arial4. What is a font family?Variations on the same type of font, like "bold," "italic," "condensed," etc.5.

Define the following:

X-height

the distance between the baseline or bottom of the small letter "x" and the top of the "x"

Baseline

the line on which the bottom of letters rest.

Ascenders

the part of the letter that extends above the middle line, like the top part of the letter "h"

Descenders

tails of letters that extend below the baseline, like the tail on the letter "y"

Leading

the distance between horizontal lines of text

Kerning

the distance between individual letters in a word, or between two words

Tracking

the distance between the letters in a whole line of text

Scale

the size of a line of text or object